The global level of energy consumption has reached alarming figures, and the internet industry is currently a major environment polluting factor. If they want to bring their contribution to solving this issue, webmasters can go for green web hosting. This means using the services of a web hosting site whose servers use electricity produced using renewable energy sources, such as the wind, the sun, and the water.
If you are considering this option yourself, here are the top 5 reasons to go for green hosting:
1. Energy Consumption
If you are looking for a good reason to choose green hosting, how about the pure environmentalist concern? Although global statistics are not yet available, you should know that the web hosting industry is bound to become a bigger threat to the environment than the air transport industry, and this only a matter of few years.
2. Show You Care
When going green, you make a statement and show that you care about the environment. Things are always preferable when our planet is less at stake.
3. Score Some Popularity Points
Now that you made it clear you are a friend of the planet Earth, expect to make some new friends in this respect. Use this as a PR advantage and your brand will certainly have a better image!
4. Use it as a Marketing Edge
You could go even further and use you environment-friendly attitude as a marketing edge over your competitors, especially if you deal within a tough industry.
5. Cut Costs
Now, let’s talk money! That’s a huge reason in favor of choosing green web hosting. Producing energy from renewable sources usually come at a lower cost than the traditional ones. If website hosting is an important part of your budget, you may have an opportunity to make some savings here. Depending on your country of residence, you might also be able to write these expenses off for tax purposes as some governments encourage the use of green energy.
Green web hosting is a great option not only for the environment. This choice can also help you save some money, not to mention build a favorable brand image.